In the ever-evolving landscape of American journalism, a few names begin to emerge as steady voices amid the noise, bringing not just news but also a sense of authenticity and integrity. One such rising figure is CB Cotton, a journalist whose work continues to gain traction both on television and digital platforms. With a growing reputation for compelling storytelling and reliable reporting, CB Cotton stands as an example of the new wave of journalists committed to both truth and human connection.
Early Life and Education
While much of CB Cotton’s early personal life remains relatively private, what is known points to a career built on education, drive, and a passion for journalism. Cotton attended the University of North Carolina at Chapel Hill, where she earned a degree in Broadcast Journalism from the School of Media and Journalism, one of the most respected institutions for media studies in the United States.
It was during her time in college that CB Cotton began to hone her skills in storytelling, reporting, and on-camera presentation. Her academic background laid a strong foundation for her eventual rise in the television news industry, with early internships and local reporting jobs allowing her to gain valuable field experience.
Career Beginnings in Local News
CB Cotton’s career began in earnest at local stations, where she reported on everything from community events to breaking crime stories. Like many journalists working their way up, she had to build credibility, often working long hours in high-stress environments. Yet, her work ethic, calm on-camera demeanor, and clear communication style quickly set her apart.
Her first notable role came at KOAA News5, an NBC-affiliated television station based in Colorado Springs, Colorado. At KOAA, Cotton made a name for herself as a diligent reporter, known for handling complex stories with professionalism and empathy. Covering both the everyday and the extraordinary, she tackled stories ranging from wildfires and snowstorms to issues affecting underserved communities.
Her ability to cover difficult and sometimes traumatic stories with sensitivity was widely praised, contributing to her steady rise within the journalism ranks.
Breaking Into National News: FOX and ABC Affiliates
CB Cotton’s work eventually caught the attention of national media organizations. She joined FOX31 Denver (KDVR), where her profile continued to grow. There, she reported on major events that gained national attention, including political protests, public health concerns during the COVID-19 pandemic, and various legal cases with wide-reaching implications.
Her work stood out not only because of the accuracy and depth of her reporting, but because she consistently put a human face on the stories. Cotton’s style of journalism often includes in-depth interviews with those directly impacted by the events she covers. Whether it’s a grieving family member, a struggling business owner, or a first responder, she ensures their voices are heard.
In 2021, CB Cotton made a significant career leap when she joined ABC News as a correspondent based in New York. This move marked her transition to one of the most prominent stages in American news media. At ABC, she contributes to flagship programs including Good Morning America, World News Tonight, and Nightline, reaching millions of viewers across the country.
Reporting Style and Ethics
CB Cotton is widely recognized for her balanced, thoughtful reporting. In an era where journalism is often criticized for bias or sensationalism, Cotton stands out for her focus on facts and fairness. Her segments are marked by clarity, context, and a respect for the viewer’s intelligence.
Her on-the-ground coverage often showcases her investigative instincts. She is not afraid to ask difficult questions, but she does so with a calm and respectful tone. This approach has helped her build trust not just with audiences, but also with the sources and communities she covers.
Moreover, Cotton is known for her commitment to ethical journalism. In interviews, she has expressed her belief that journalists must serve as guardians of the public interest, especially during times of social unrest or crisis. “People depend on us for the truth,” she once remarked during a panel discussion. “And that’s a responsibility I don’t take lightly.”
Coverage Highlights
Throughout her career, CB Cotton has covered a wide range of high-profile stories. Some of her notable assignments include:
- COVID-19 Pandemic: From reporting on hospital conditions to vaccine rollout disparities, Cotton played a key role in informing viewers during one of the most chaotic public health crises in recent history.
- Civil Rights Protests: Covering nationwide protests following the murder of George Floyd, Cotton provided nuanced reporting that highlighted not only the events themselves but also the systemic issues behind them.
- Natural Disasters: From hurricanes in the Southeast to wildfires in the West, she has covered numerous weather-related disasters, often reporting live from the scene in dangerous conditions.
- Legal and Political Developments: As a national correspondent, she has reported on major court cases and political developments, often breaking down complex legal matters for a broad audience.
Representation in Media
As a Black woman in national broadcast journalism, CB Cotton represents a growing shift in the industry toward greater diversity and inclusion. Her presence on the screen and in the newsroom challenges longstanding stereotypes and expands the perspectives being shared with the public.
Representation matters in journalism—not just for those watching the news, but also for the decisions being made behind the scenes. Cotton has become a role model for young journalists of color who hope to break into a field that has historically lacked diversity at the highest levels.
She has also participated in several initiatives and mentorship programs aimed at supporting emerging journalists, particularly those from underrepresented backgrounds. Her leadership is not only visible through her reporting but also through her commitment to the next generation of storytellers.
Social Media and Public Engagement
In addition to her television work, CB Cotton maintains an active and professional presence on social media, especially on platforms like Twitter (X) and Instagram. She uses these platforms not just for promoting her work, but for engaging directly with viewers, answering questions, and sometimes offering behind-the-scenes glimpses of life as a journalist.
This transparency and accessibility help build trust with the public—an increasingly important asset in an age where misinformation and media skepticism are rampant.
The Road Ahead
As of 2025, CB Cotton is considered one of the rising stars in American journalism. With her blend of credibility, charisma, and compassion, she is well-positioned to become one of the leading voices in network news in the coming years. Whether she continues to climb the ranks at ABC or eventually takes on new roles in documentary storytelling, podcasting, or even anchoring, Cotton’s future looks bright.
In a time when the journalism profession faces unprecedented challenges—from economic pressures to attacks on credibility—reporters like CB Cotton remind us why trustworthy news still matters. Her work exemplifies the best of what journalism can be: factual, fair, and deeply human.
CB Cotton may not yet be a household name across the nation, but within journalism circles and among engaged news consumers, she’s already made a significant impact. And as her career continues to evolve, one thing is certain: her voice, her reporting, and her commitment to truth will continue to resonate.
